von Andreas von Oertzen

OEB 2016: Shaping the Future of Learning (English Version)

Berlin (GER), December 2016  - (by Andreas von Oertzen)

ONLINE EDUCA BERLIN’s banner is "Shaping the Future of Learning". This year’s event (OEB 2016), entitled "Own Your Own Learning", marked the twenty-second edition of the international conference on technology-supported learning and training for the corporate, education, and public sectors.

Technology Shift? Of course, but this time it's different!
Some of what experts in previous years had described as significant learning instruments of the future appear to have been rendered irrelevant. Several speakers at OEB 2016 opined that the new perspectives necessary for 21st-century learners are no longer to be found in the worn-out technology hype. When Tricia Wang, Global Technology Ethnographer & Cofounder of Constellate Data, China, stated "MOOCs suck!" in her keynote at the opening plenary, she harvested considerable approval and laughter from 2,100-plus attendees.

New values, new goals, new systems
In Germany, a lot of money is invested on education, but the results have been rather meagre because there is still no appropriate carryover into the corporate context. Michael Härtel of the Federal Institute for Vocational Education and Training (BiBB) emphasized that the driving force for change lies in the private rather than the public sector; here he was specifically referring to the numerous companies in Germany with less than ten employees. According to a survey of more than 3,000 companies, digital media are still primarily used for print material.

Artificial intelligence
The line between the creative economy, in which people still feel secure about their jobs, and mechanizable fields, in which jobs are more likely to be perceived as uncertain, is blurring. "How do we imbue machines with creativity?" The current research area of computer creativity comprises philosophy, science and engineering.

In Summary
This is not the first time that the question of ​​whether OEB would do well to include a philosophical forum has crossed my mind, but in some points I don’t have the answers to the questions of "why?" and "what for?" As in previous years, some presentations struck me as having a dramatic, sometimes almost threatening tone, demanding technology shifts, system changes, and acceleration. Are these self-fulfilling prophecies? Does humanity ultimately benefit from this pressure, or does it rather serve the needs of a system made up of several big companies and a swarm of consumers who flit from topic to topic?

At the same time, there were questioning, admonishing, and more analog voices. What will the role of the non-digital world be in the future? Terms like meditation, mindfulness, and inclusion came to the fore more than once. How dependent are we on technology? How much digital competence do the blind or illiterate require? And Tarek Richard Besold posed the general question, "How will we deal with this cognitive stuff in the future, and what is cognitive stuff in the first place?" ...

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von Andreas von Oertzen

Netzwerke, Digitalisierung und Unternehmenstypen

Die Organisationsstrukturen der Unternehmen und die Art, wie sie ihre Leistungen erbringen, wandeln sich. Die Stichworte: Digitale Transformation, Industrie 4.0, Strategische Kommunikation, Smart Services, Innovationsmanagement, Disruptive Change, Big Data, Internet of Everything…

Welche Bedeutung hat all dies für meine Führungsaufgaben?

Drei Beispiele als Versuch einer Antwort...


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von Andreas von Oertzen

Licht und Schatten im beschleunigten Wandel

Berlin, Dezember 2015 - (von Andreas von Oertzen)
Unter der Überschrift „Accelerating The Shift – Den Wandel beschleunigen" stand die ONLINE EDUCA 2015, die zum 21. Mal in Berlin als internationale Konferenz zu technologiegestütztem Lernen und Training für den Corporate-, Bildungs- und Öffentlichen Bereich stattfand. Dabei wurden einige der Forderungen zur Beschleunigung des "Shifts" von Anfang an mit großer Vehemenz vorgetragen. Sie reichten von teilweise bekannten Punkten wie echten End-zu-End-Verbindungen, dem richtigen Mix aus Peer-to-Peer- und Top-Down-Lernen bis hin zu  einer konkreten Vision für den Wandel, eine bessere Skalierbarkeit und mehr Einfluss für Lernexperten als Consultants.

In welche Richtung sich der zu beschleunigende Shift bewegen wird, bleibt mit Spannung abzuwarten. An manchen Stellen während der Vorträge kam einem vielleicht der Satz "When something online is free, you’re not the customer, you’re the product.", abgeleitet von Andrew Lewis’ Satz: "If you are not paying for it, you're not the customer; you're the product being sold" in den Sinn.

Offensichtlich arbeiten weltweit bereits sehr viele Menschen mit Vehemenz an dem technologischen Shift. Möglichweise schneller, als es manch einem bewusst oder lieb wäre.

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von Andreas von Oertzen

Light and shadow of technology-enhanced learning

Berlin (GER), December 2015 - (by Andreas von Oertzen) OEB 2015, the 21st edition of Berlin’s landmark international conference on technology-enhanced learning and training for the corporate, education, and public sectors, bore the title "Accelerating the Shift". In fact, the event saw some of the demands to accelerate the shift presented with great vehemence from the very beginning. They ranged from relatively well-known points such as true end-to-end connections and the right mix of peer-to-peer and top-down learning, to a concrete vision for change, improved scalability, and more influence for learning experts in the role of consultants. 
The direction in which the accelerating shift will go remains to be seen with anticipation.

At some places during the presentations, the sentence came to mind, "When something online is free, you're not the customer, you're the product", taken from Andrew Lewis' sentence, "If you are not paying for it, you're not the customer; you're the product being sold."

Obviously, many people around the world are already working assiduously on the technological shift - possibly even faster than many are aware of - or like.

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von Andreas von Oertzen

WBT "Neuer Wert der Personalarbeit" unter Mitwirkung der von Oertzen Managementberatung

Unter Mitwirkung der von Oertzen Managementberatung entstand im ADP Online Campus ein neues Web Based Training, unter anderem zu den Themen Innovationsfähigkeit und Change Management.

Innerhalb des Kurses "Neuer Wert der Personalarbeit" wird Andreas von Oertzen zur Kultur des Scheiterns, zu Erfolgreichen Change-Prozessen und zur Innovationsfähigkeit interviewt.

Eine Auswahl der integrierten Video-Interviews ist hier auf Youtube abrufbar.

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